Sport Waikato's women and girls initiative This is ME was recently celebrated at the Northern Districts Cricket Association Awards evening. CEO Matthew Cooper accepted the top award for Community Engagement Strategy on behalf of the This is ME team.
The brainchild of our GM Sport & Community Amy Marfell, and in only its second year, a combination of the junior ‘Sista Smash’ followed by the Senior ‘Backyard Smash’, saw a combination of nearly 300 females experience cricket through a fun filled opportunity with food trucks, fancy dress and even the Backyard Smash being played under lights.
Focused on opening the game and Seddon Park as a venue to females of all ages across the Waikato, This is ME has reduced barriers, supported cricket to be a game for all and created a new offering with a sole focus to engage women and girls through positive, open and welcoming experiences with the game.
It's fantastic to see how organisations such as Northern Districts Cricket are open to hearing new ideas, backed by insights and data, to change the way they deliver to participant needs, and work in partnership with us to bring these opportunities to life.
You can see photos from the Sista Smash & Backyard Smash events here: https://bit.ly/3v1lejO
The 2023 winners were announced at Sport Waikato's Let’s Move Waikato event held at Claudelands....
Click to read more
We're pretty proud of the work we do, and the impact that we're creating in our communities, alongside our incredible partners. Read more about the work we do...
A capability building event for primary, intermediate and secondary school principals, teachers, sports coordinators and sport staff as well as those leaders working in community sport and recreation settings...
Equity means catering to individual need. But, what could this look like? How do we create equal and equitable playing fields?
Meet our people
Please enter you log in details below.